Who We Are

StyleScoop Media is a boutique agency focusing on social media, digital writing and blogging headed up by Dimi Ingle. Dimi is the founder of StyleScoop.co.za, one of South Africa’s first fashion, beauty and lifestyle blogs (started in 2008).

As a qualified Journalist, Dimi has been working in the digital space for the past 20 years. In 2000, she built her first website using an old Pentium 4 hand-me-down.  She  is involved in all aspects of digital, including the creation of PHP websites, blogs, graphic design and social media. 

DIMI.INGLE

Managing Director

2000
2008
2013
2020

HOW IT ALL STARTED

2000

In 2000 our digital agency, dotcommedia was born. Back then we focused on building websites and creating awareness online (with a very limited digital space).  That was before the time of social media where chat rooms like MIRC and Microsoft Messenger where the big players and community forums became the building blocks for interacting with digital audiences.

2008

The beginnings of blogging. During September of 2008, dotcommedia launched StyleScoop – one of the first blogs in South Africa, and the first to focus on fashion, beauty and female targeted lifestyle. This platform has continued to grow over the years, and while we believe the blogging world has changed from what it once was, the website and all blogging content remains available.

 

2013

In 2013, StyleScoop became a registered PTY LTD company . We knew big things were in the works for us, and we wanted to secure our future.

 

2020

Possibly the most challenging year for most, but it gave us time to reflect on doing things better. It was during this time that dotcommedia morphed into StyleScoop Media